Product Idea

Beatles Yellow Submarine

Project approved for production as a LEGO Ideas set!

We’re very excited to release kevinszeto's Beatles Yellow Submarine project as our next LEGO Ideas set! The final design, pricing and release date are still being worked out. For more information, see the LEGO Ideas Blog.


Congratulations on 10,000 supporters, kevinszeto!

Full speed ahead, kevinszeto, full speed ahead!

Beautiful model of the iconic Beatles' Yellow Submarine, and fantastic job designing the four mini-Beatles.

Congratulations! Your submergence to the depths of 10,000 supporters has us all whistling, and hopefully we will one day be singing "we all build a yellow submarine!" Before that, we advance your project to the Review phase.

What happens now?

This project moves from the Idea stage to the Review stage. A "LEGO Review Board" composed of designers, product managers, and other key team members will examine the idea. We'll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

The LEGO Review Begins in January

This project qualifies for the Third 2015 Review, which includes projects that reach 10,000 supporters between early September and early January. For more information about the LEGO review process, please see the Project Guidelines and House Rules.

The review is a thorough process and from its start, and can take several months. When finished, we make a "go/no go" decision to develop and sell a product based on the Beatles Yellow Submarine project.

When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

We will post follow-up information and our decision here.


Congratulations on 5,000 supporters! You've earned an extra 182 days.

Wow! By passing 5,000 supporters, you've made it into the upper ranks on LEGO Ideas. Since you've passed the halfway point, here's another 6 months (182 days) to reach the final milestone of 10,000 supporters. Best of luck as you aim to finish your journey strong.


Congratulations on 1,000 supporters! You've earned an extra 182 days.

Your project is so well made that 1,000 of your new best friends have supported you within your first year. As a reward, you've earned an extra 6 months (182 days) to reach your next milestone of 5,000 supporters. Best of luck as you continue to rally support for your project.