LEGO IDEAS - How It Works


Show the world what you can do!


Win LEGO sets and other exclusive prizes!

Product Ideas

Become a LEGO Fan designer!


Join a community of LEGO enthusiasts and practice your creative skills with these fun exercises.

Quick build
Beginners and up
  1. Mission

    Check every week for a new challenge.

  2. Create

    Come up with the cool LEGO content that fits the topic.

  3. Submit

    Upload your creation to LEGO Ideas.

Current Activities


Enter a contest and join other LEGO fans from around the world in showing off your brilliant builds. There are fantastic prizes up for grabs including shopping sprees, signed LEGO sets, rare items and sometimes even trips!

A passionate amount of time
For all skill levels
  1. Choose contest

    Find the contest you want to participate in.

  2. Submit

    Show off your creativity by submitting your creation to LEGO Ideas.

  3. Keep your fingers crossed!

    Wait for the final verdict from the LEGO judges or the community to win awesome prizes.

Current Contests

Product Ideas

Come up with an awesome idea and become a LEGO Fan designer! Product Ideas take a long time to develop, you'll have to promote your project and only the very best will win the hearts—and votes— of LEGO fans, but the incredible prize of seeing your creation become a real LEGO set makes all that effort worthwhile.

As long as it takes!
Master-builder level
  1. Have a great idea

    The idea is the key! Make sure your idea stands out from the crowd and read the guidelines.

  2. Build it

    Build it, either with actual LEGO bricks or using your favorite virtual building tool.

  3. Submit

    Take great photos and write a lively description of your build, submit - and wait for our approval.

  4. Spread the word

    Promote your project offline and online to gain the support needed to win.

Learn More

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