Polaroid OneStep SX-70

We’re very excited to release Minibrick Productions's Polaroid OneStep SX-70 project as our next LEGO Ideas set! The final design, pricing and release date are still being worked out. For more information, see the LEGO Ideas Blog.

Hi Minibrick Productions,

Congratulations on once again reaching the 10,000 supporter milestone! What an achievement it is!

We now officially advance this project to the Review phase.

What happens now?

This project moves from the Idea stage to the Review stage. A "LEGO Review Board" composed of designers, product managers, and other key team members will examine the idea. We'll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

The LEGO Review Begins in May 2022

This project qualifies for the First 2022 Review, which includes projects that reach 10,000 supporters between early January 2022 and early May 2022. For more information about the LEGO review process, please see the Project Guidelines and House Rules.

The review is a thorough process and from its start it can take several months. When finished, we make a "go/no go" decision to develop and sell a product based on Polaroid OneStep SX-70!

When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

We will post follow-up information and our decision here.

Wow! By passing 5,000 supporters, you've made it into the upper ranks on LEGO Ideas. Since you've passed the halfway point, here's another 6 months (182 days) to reach the final milestone of 10,000 supporters. Best of luck as you aim to finish your journey strong.

Hi Minibrick Productions, 

The LEGO Ideas Team would like to send you virtual high fives and a big congratulations, as your LEGO Ideas project Polaroid OneStep SX-70 has been selected as today's Staff Pick! 

Staff Picks are one of the ways for us to celebrate fantastic projects that show off something out of the ordinary - as your project has done! It's not 100% about the model itself, but we also reward great pictures and presentation. It doesn't matter if your project has 100 supporters or 5000 supporters, they've all got a chance as long as they can WOW us! 

Receiving a Staff Pick today doesn't mean you can't earn another in the future. Time will tell if your other projects could wow us just as much as well. 

Please do remember that being chosen as a Staff Pick is an editorial decision, so it has no impact on the LEGO Review if the project reaches 10,000 supporters.

Keep up the good work! 

Your project is so well made that 1,000 of your new best friends have supported you within your first year. As a reward, you've earned an extra 6 months (182 days) to reach your next milestone of 5,000 supporters. Best of luck as you continue to rally support for your project.

You've passed the first milestone and reached 100 supporters within the first 60 days. As a reward, here's a boost of one year (365 days) to reach 1,000 supporters. Best of luck as you continue to rally support for your project.