Product Idea |

The BIC Pen

The BIC is an object that has experienced with us the joys and sorrows of all studies, exams, work. We have one in every bag, backpack, pocket, but every time we look for it we never find it, until it reappears after years in the pocket of an old jacket. We used it for everything, electrified by rubbing it on clothes to attract paper slips, as hair clips, to rewind the tape of music cassettes, as a straw, as a blowpipe, to "paint" the inside of the trouser pockets ... and, of course, to write. Not to mention the caps, they have far more "flight" hours than a NASA astronaut. There are those who love black, some blue, some red, in any case no one can do without it.

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