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First 2015 LEGO Review Results: A different kind of announcement
Today we share the outcome of the First 2015 LEGO Review, for LEGO Ideas projects that reached 10,000 supporters between January and May this year.
Usually we happily announce project(s) will become the next LEGO Ideas product(s), but unfortunately this time we're not able to do so. For a number of reasons, none of the projects that qualified during this period were selected in the LEGO Review; this has never happened before and we’re very disappointed to pass on this news, especially because we know the huge amount of effort each member put into creating the models and campaigning for their projects.
F7A Hornet – Star Citizen
We are continuing to look at the Star Citizen project, but unfortunately the others will not be taken further.
Why did these projects not pass the LEGO Review?
While we don't share specific reasons why an individual project did not pass, there are a number of reasons why projects don't make it through the review process. For example:
- Perhaps we can’t come to an agreement with the companies who own the Intellectual Property rights to the models or characters involved, or it is possible companies are just not interested in having a LEGO version of their product.
- Other projects sometimes come too close to a number of the products that the LEGO Group already has today or has plans for the near future.
- Some projects can challenge the rules we have on safe and good building experience for all LEGO builders. We can also have difficulties simply producing some of the larger projects with the production capacity we have for LEGO Ideas.
It is never easy to reject any project, and we are very disappointed that we couldn’t announce the next LEGO Ideas product here today.
2015 in Summary
On a more positive note, 2015 has been one of the strongest years for LEGO Ideas. This year alone we’ve seen the launch of Birds, The Big Bang Theory, WALL:E and now Doctor Who. Next year the amazing LEGO Maze will be launched through LEGO Ideas, and we’re looking at the great projects in the Second 2015 LEGO Review.
The Second 2015 LEGO Review features some strong projects and this review period is already well underway. We hope next time we can give you all the happier news of the next LEGO Ideas set!